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Current Events!
Listen To The New History Channel Podcast
After appearing in several episodes of The History Channel's Series "The Food That Built America", I have now been prominently featured in an associated podcast.
Please visit The ACast Site to listen!
Read The Article About Me In Saratoga Today Entitled "Who: Alan Richer, The Toga Chip Guy"
This article was just published today, April 2nd, It starts on Page 3.
Click here to read!
Watch the latest episode of the History Channel's "The FoodThat Built America "that aired on Natational Potato Chip Day, March 14. Featuring the history of Herman Lay and then rival Fritos!
Click here to watch
John Karolefski, author of the blog Grocery Stories at:
https://www.grocerystories.com/
has written a book about grocery shopping. He had requested a quote from me about about chips -- their place in snack history, their popularity, etc.
I had provided him with a quote that I will disclose once his book is published.
Here is that quote!
"Potato chips are more American than apple pie. Compare the shelf space allotted to potato chips and apple pie in your local grocery store"
Recent Events
On Novemeber 19th 2019, I spoke to the New York Capital Region Elfuns Club at the Hilton Garden Inn in Clifton Park NY, on the History of the Potato Chip.
The club consists of mostly retired General Electric employees.
The Toga Chip Guy Is On The Air!
I have been interviewed about the history of the potato chip by a California based radio station, Yesterday USA Radio Networks, at 10:30pm New York time on Saturday, September 14th.
Listen here!
FRITO-LAY
Established 1961
Frito-Lay, Inc. is an American subsidiary of PepsiCo that manufactures, markets and sells corn chips, potato chips and other snack foods. The primary snack food brands produced under the Frito-Lay name include Fritos corn chips, Cheetos cheese-flavored snacks, Doritos and Tostitos tortilla chips, Lay's and Ruffles potato chips, Rold Gold pretzels and Walkers potato crisps (in the UK and Ireland), each of which generated annual worldwide sales over $1 billion in 2009.
Frito-Lay began in the early 1930s as two separate companies, The Frito Company and H.W. Lay & Company, which merged in 1961 to form Frito-Lay, Inc. Four years later in 1965, Frito-Lay, Inc. merged with the Pepsi-Cola Company, resulting in the formation of PepsiCo. Since that time, Frito-Lay has operated as a wholly owned subsidiary of PepsiCo. Through Frito-Lay, PepsiCo is the largest globally distributed snack food company in the world, with sales of its products in 2009 comprising 40 percent of all "savory snacks" sold in the United States, and 30 percent of the non-U.S. market. Frito-Lay North America accounts for 31 percent of PepsiCo's annual sales.
This location in Chamblee, Georgia is now a Lowe's Home Improvement Center.