Please Like My
Read My Interview From
The Daily Gazette
from November 9th, 2022.
Read My November From
518 Profiles Magazine
My latest Article in 518 Profiles Magazine: Elana Mark: The Ins and Outs of a Landscape Artist
Click on the dashed box to see in full view.
I received an email from Ron Schrotenboer (an external tax lawyer advisor who I previously worked with at GE) telling me that he saw me the other evening on an episode of the History Channel's The Food That Built America entitled "Peanut Butter Battle." Lo and behold I watched it on the History Channel on Demand and there I am. I had no idea. What's more, as far back as I can remember, I have been severely allergic to peanut butter, so it was even more of a surprise.
So in addition to multiple episodes about potato chips, I have now also appeared on episodes about both burgers and peanut butter.
Please watch all of my videos from
The Saratoga County History Center
Click Here Or The Photo To Visit The Page!
Saratoga County man
potato chip historian
Mark Mulholland WNYT
Updated: August 1, 2022 - 6:40 PM
Published: July 29, 2022 - 4:44 PM
Please click below to watch my latest interview!
I have recently been featured in two
Times Union Articles
Please read them by clicking the links below!
Article 1 - Vanderbilt helped invent the chip in Saratoga?
Likely a salty myth
Article 2 - Toga Chip Guy makes a second showing on History Channel
Article from Saratoga Today
Featuring, your's truly, The Toga Chip Guy!
Watch The History Channel's
The Food That Built America,
"When The Chips Are Down",
season 2, episode 3,
where I am prominently featured.
Read my feature article in
The Saratoga Lake Association News Letter.
History Channel Podcast
After appearing in several episodes of
The History Channel's Series
"The Food That Built America",
I have now been prominently featured
in an associated podcast.
Please visit The ACast Site to listen!
My recent interview with Julia Dunn on CBS 6.
Article About Me In Saratoga Today Entitled
"Who: Alan Richer, The Toga Chip Guy"
April 2nd, It starts on Page 3.
Click here to read!
The History Channel's
"The FoodThat Built America"
that aired on
National Potato Chip Day, March 14.
Featuring the history of Herman Lay
and then rival Fritos!
Click here to watch
U.S. potato chip industry to continue growth, says data research firm
The potato chip industry in the U.S. is anticipated to grow from 2021 to 2028. According to Data Bridge Market Research, the market is projected to expand at a CAGR (Compound Annual Growth Rate) of 4.2% from 2021 to 2028, reaching $12.361 billion by 2028.
Increasing demand for ready-to-eat snacks as a result of a busy lifestyle, as well as the availability of various varieties of potato chips, will likely fuel market development.
Utz Brands Reports First Quarter 2023 Results
Utz Brands, Inc., a leading U.S. manufacturer of branded salty snacks, reported financial results for the Company’s fiscal first quarter ended April 2, 2023. “Our business momentum continued as we delivered year-over-year Adjusted Gross Margin expansion, double-digit Adjusted EBITDA growth, and 4% Organic Net Sales growth even as we lapped 21% comparable growth in the prior year,” said Howard Friedman, Chief Executive Officer of Utz. “We remain well-positioned to deliver strong performance for the full year, as our Salty Snack category remains resilient, and we continue to execute against our key portfolio optimization, geographic expansion, and productivity strategies.”
New Frito-Lay Distribution Center Opens in W. Virginia
Frito-Lay opened a new distribution center in Scott Depot, W.Va., on May 9. The company said the $16 million facility (along with its more than 100 associates) will not only receive and distribute snacks that are made and packaged in Charlotte, Wooster and Lynchburg but also create at least 25 new jobs in the company, with more positions to likely open up through the end of this financial year. The 70,000-square-foot distribution center includes 35 loading docks and is four times larger than the previous center in Poca, WV.
Jackson's Debuts Single-Serve Multipack - Salty, crunchy, satisfying—as a consumer, what more could you want from a potato chip?
Meeting shoppers’ needs for convenience, Jackson’s is rolling out its newest multipack. The chip maker recently released a single-serve 6-pack of its number one selling flavor: Jackson’s Sea Salt Sweet Potato Chips made with Avocado Oil. “While we’ve always produced 1.5 oz and 5 oz multipack and variety pack options at Jackson’s, we’ve noticed a significant increase in interest from our retailers that are leaning more into the single-serve 1 oz packaging,” Andy Malloy, President of Sales and Marketing, commented.
For Utz Brands, Inc., the next leg of the growth story may be how quickly the company can expand west. In a May 16 presentation at the Goldman Sachs Global Staples Forum in New York, Howard A. Friedman, chief executive officer of Utz, identified westward expansion as key to the Hanover, Pa.-based snack manufacturer’s future growth
This Earth Month, Frito-Lay today announced it will deploy over 700 electric delivery vehicles in the U.S. by the end of 2023. "Our mission is to create more smiles and a brighter future with every bite," said Steven Williams, PepsiCo Foods North America CEO. "As a collective of America's most beloved brands, we have the unique opportunity to create a real impact by boldly innovating the way food is grown, made and shared.
In 2022, U.S. potato exports reached a record $2.1 billion in sales. Compared to 2021, volume sales declined -4.2% but were higher than 2018 and 2020 (fresh weight equivalent). The value of U.S. potato exports rose across all potato types (frozen, fresh, dehydrated, seed, and chips), resulting in an 11% increase from the previous year. Global price hikes and inflation can be attributed to this growth.
If people are going to eat junk food anyway, the company figures it should include less salt, fat and sugar. The company’s chief executive, Ramon Laguarta, says focusing on the foods people want to eat isn’t just good for business. The strategy, he says, will do more good for public health. Many people are going to continue eating potato chips no matter what, the company contends.
PepsiCo, which owns Frito-Lay and Quaker Oats, has set a goal to have its snack brands use completely recyclable, compostable, biodegradable or reusable packaging by 2030. “These things are hard, they’re not easy, but what I would tell you is we’re fully committed to it,” PepsiCo Foods North America CEO Steven Williams said at CNBC’s Sustainable Returns virtual event. Frito-Lay and Quaker Oats opened a new center for packaging innovation in April where it will further test compostable materials.
Chipping In: Mister Bee Backs USO Awards Dinner in Washington, D.C.
Mister Bee Potato Chips Co. of Parkersburg was a sponsor of the USO Awards Dinner on March 23 at The Anthem in Washington, D.C. Among those attending were Mary Anne Ketelsen, president of Mister Bee, Rob Graham, general manager of the Parkersburg-based potato chip maker, and Christian Welch of the U.S. Air Force, a relative of Ketelsen’s.
Jackson’s, the sweet potato chip snack brand known for using pure premium oils and clean ingredients, is expanding its sales and marketing team by adding three knowledgeable brand leaders to drive distribution throughout the country. With experience from CPG brands such as Frito-Lay, Field Trip, Bragg, and Tasty Bite, these new hires join as Jackson’s expands its sweet potato chip product lineup with new epic flavors and snack size innovations. Andy Malloy has been named President, Sales & Marketing, while Dan Wilfand and Todd Tolis join as Director of Natural Channel Sales and Director of Alternative Channel Sales, respectively.
Sport Fishing Championship (SFC), the governing body of saltwater tournament fishing, today announced Fritos®, the versatile and "Down for Everything™" corn chip from Frito-Lay®, as presenting sponsor of The Catch, SFC's made-for-TV competition pairing its top tournament anglers with superstars from the NFL. The event takes place off the shores of Miami Beach and the famed Fontainebleau Resort and will be broadcast live on CBS April 15 from 1-3 p.m. ET.
Frito-Lay North America (FLNA) announces its first-ever third-party shipment on an electric vehicle with Schneider National Inc., a premier multimodal provider of transportation, intermodal and logistics services. This is the first third-party transportation shipment on an electric vehicle (EV) for PepsiCo globally and establishes FLNA and its beloved snack products as the first to contract transport on Schneider's electric truck fleet of Freightliner eCascadias.
Utz Brands, Inc., a leading U.S. manufacturer of branded salty snacks, today announced that its Board of Directors declared a regular quarterly cash dividend of approximately $0.057 per share on the Company’s Class A Common Stock. Payment is expected to be made by the Company on May 4, 2023, to stockholders of record at the close of business on April 17, 2023.
Pennsylvania-based Herr’s Inc. taps into an age-old tradition, adding chips to sandwiches, just in time for warm weather with a limited edition, condiment flavored chip line called Sandwi-chips. “We wanted to create a chip that is perfect for the occasion that most of us do already, putting chips on our sandwiches,” said Ed Herr, Herr’s chairman and CEO. “It’s a tradition we’ve seen throughout generations, especially once the weather warms up, and we’re excited to be the first company to make an extra bold chip that will deliver flavor and crunch to enhance sandwiches.”
Frito-Lay and Quaker announced the opening of an industry-leading Greenhouse Learning Center at its R&D headquarters. The Learning Center will be used to field test, measure, and analyze compostable packaging with an aim to speed up the rate of innovation. This facility represents a key milestone to achieve the company's PepsiCo Positive (pep+) packaging goal to design 100 percent of packaging to be recyclable, compostable, biodegradable or reusable by 2025."Our sustainable packaging vision is to build a world where packaging need never becomes waste," said Denise Lefebvre, senior vice president of R&D for PepsiCo.
PeaTos continues to shake up the salty snacking category by expanding upon its’ existing line of award-winning chips and curls with the introduction of PeaTos Puffs in two new bold flavor varieties. “Snackers love PeaTos because they offer the same great taste and crunch of the classic snacks that America grew up on, but without all the scary artificial ingredients,” said PeaTos founder Nick Desai.
PepsiCo is partnering with startup KoiReader Technologies to improve operational efficiency and accuracy in its distribution centers using AI, according to a March 15 release. The food and beverage giant is deploying an advanced machine-vision solution that reads warehouse labels and barcodes more efficiently to increase throughput at its distribution centers.
Howard Friedman, who was installed as chief executive officer at Utz Brands Inc., Hanover, Pa., just a few months ago, was in the spotlight at SNAXPO 23 as he sat down for a chat with Christine Cochran, president and CEO of SNAC International. He talked about Utz, the snack industry and some of the challenges facing both. The company’s explosive growth is part of what drew him to Utz.
At SNAXPO last week in Orlando, FL, SNAC International inducted Alf and Nadia Taylor of tna Solutions (tna) as the 2023 Circle of Honor award winners. SNAC International began the Circle of Honor award program in March 1994 to recognize the achievements of the most transformative snack food executives of their companies and associations. These distinguished applicants exhibit superior innovation and business expertise that are shaping the future of the snack food industry.
Alf and Nadia were selected for this esteemed award based on their outstanding 40 years of innovation. They created the world’s first rotary, high-speed vertical form fill seal packaging machine, the tna robag®, revolutionizing packaging technology. Over the years, they continued to improve that very first prototype, and today, the fifth generation tna robag® packaging system is still the fastest and most efficient bagger on the market.
Companies from Frito-Lay to Kettle Chips are experimenting with corn starch, calcium carbonate, and other materials that eschew plastic but preserve taste. At the behest of consumers and under the shadow of potential regulation, snack companies big and small are now looking for a way to eliminate plastic with alternative packaging materials, reported Bloomberg.
Campbell Reports Second-Quarter Fiscal 2023 Results
Campbell Soup Company reported results for its second-quarter fiscal 2023 ended January 29, 2023. “The momentum of our business continued as we delivered double-digit sales and earnings per share growth for a second consecutive quarter. While the top line benefited from favorable net price realization, we also continued to see strong brand health. This demonstrates our powerful connection with consumers, especially as they turn to our products for the value they need to navigate the current economic environment,” said Campbell's President and CEO, Mark Clouse.
Utz Brands Building for the Future
A period of “prolonged hyper growth” drove sales at Utz Brands Inc. in fiscal 2022, a year Howard A. Friedman, chief executive officer, described as one of “gradual recovery and one where we exceeded our original financial activities, while also building for the future.” He added, “In 2022, we drove market share gains across our largest channel, the grocery channel, and across our largest subcategory, potato chips,” during a March 2 conference call with analysts.“
BAKED Lay's® and Subway® Debut New Footlong Crisp To Celebrate National Potato Chip Day
First it was the footlong sandwich, then the footlong cookie, and now – the BAKED Lay's® Footlong! Today, BAKED Lay's® announced its latest collaboration with Subway, revealing its first-ever 12-inch crisp just in time for National Potato Chip Day. This new crunchy creation will be available only on Tuesday, March 14, exclusively at a Subway restaurant in Frisco, Texas. Everything is bigger in Texas, making it the perfect place for Lay's and Subway to showcase the BAKED Lay's® Footlong. "Surprising our fans with unexpected flavor combinations and unique culinary creations is what we do best," said Scott Finlow, Chief Marketing Officer at PepsiCo Foodservice.
Better Made Snack Foods – still made fresh daily in Detroit – is celebrating the 170th anniversary of potato chips on National Potato Chip Day, Tuesday, March 14th. Better Made is Michigan’s favorite potato chip! It’s a snack that remains the largest selling segment of the global salty snack market with sales over $32.2B in 2021 and projected sales if $39B by 2027.
“Better Made potato chips have been a fresh, great-tasting snack food for over 90 years,” says Better Made President, Dave Jones. “We have a phenomenal fanbase here in Detroit, and our fanbase continues to spread across the country."
Utz Brands Reports Fourth Quarter and Full Year 2022 Results
Utz Brands, Inc., a leading U.S. manufacturer of branded salty snacks, reported financial results for the Company’s fiscal fourth quarter and full year ended January 1, 2023. “I’m proud of our team’s execution amidst a challenging environment to deliver strong full-year results that exceeded the outlook we set at the beginning of 2022. Our Utz associates did an exceptional job delivering those results while building for an even brighter future,” said Howard Friedman, Chief Executive Officer of Utz. “Looking ahead to 2023, we are well-positioned for another year of sales and Adjusted EBITDA growth, while we continue to make investments in our people, brands, selling infrastructure, and supply chain capabilities. I’m thrilled to be leading Utz at such an exciting time in our growth journey, and I look forward to building on our strong 100-year foundation.”
Lay's Launches New Brand Platform "No Lay's, No Game" with Global Football Icon Thierry Henry in celebration of UEFA Champions League Tournament
Watching football with your friends is good, but watching football with friends and Lay's is even better. To celebrate the countdown to crunch time in the 2022-2023 UEFA Champions League (UCL) tournament, Lay's brought global football icon Thierry Henry to the doorsteps of Barcelona's most dedicated football fans to announce the "No Lay's No Game" platform – a campaign that surprises fans and confirms that the football watching experience is not only elevated but simply unthinkable without Lay's.
The PepsiCo Foundation and Doritos® SOLID BLACK® Invest in 16 Nonprofit Leaders for Black Changemakers Program
The PepsiCo Foundation and Doritos SOLID BLACK today announced 16 Black nonprofit leaders selected for the 2023 Black Changemakers program, a program developed to uplift Black community leaders and amplify their bold voices to showcase the positive impact they are making.
"Many Black community and non-profit leaders face roadblocks in gaining access to capital to start, sustain and/or scale up their work. In partnership with Doritos SOLID BLACK, the Black Nonprofit Changemakers program, seeks to narrow that gap and provide participants with the assets they need to not only survive but to adapt and thrive," said C.D. Glin, President of the PepsiCo Foundation and Global Head of Philanthropy for PepsiCo.
PopCorners® First Super Bowl Campaign Reimagines "Breaking Bad" TV Series to Break Into Something Good™ - the Wholesome Snacking Business
PopCorners® Popped-Corn Snack's first Super Bowl commercial revives the most critically acclaimed television show of all time, "Breaking Bad," 10 years after its beloved characters left the airwaves. "Bringing PopCorners to the Super Bowl stage for the first time is a tremendous moment for a brand on the rise," said Brett O'Brien, chief marketing officer at Frito-Lay North America.
DORITOS® UNITES TRIO OF MUSIC SUPERSTARS TO 'TRY ANOTHER ANGLE' AT SUPER BOWL LVII
Music legend Elton John joins Jack Harlow and Missy Elliott in Super Bowl spot for new Doritos® Sweet & Tangy BBQ. Doritos is embracing the triangle – the shape and the under-appreciated musical instrument – in its Super Bowl return, encouraging fans to TRY ANOTHER ANGLE. The TV commercial, released today, spotlights Jack Harlow struggling to find originality for his next track. Drawing inspiration from the shape of his favorite snack – Doritos Sweet & Tangy BBQ – Jack transforms his music with the mesmerizing tune of a triangle instrument and effectively turns the music industry upside down. Joined in the spot by music icons Missy Elliott and Elton John, Harlow unleashes triangle mania
Despite higher product costs, PepsiCo reports positive sales and earnings as consumers spend on snacks.
PepsiCo reported an 11% increase in sales last quarter despite prices rising 15%. PepsiCo produces Doritos, Cheetos, and Lays chips and said it expects further growth this year despite a nervous market, reported The Wall Street Journal.